{"id":2759,"date":"2019-05-27T17:01:50","date_gmt":"2019-05-27T17:01:50","guid":{"rendered":"https:\/\/audioordeal.co.uk\/?p=2759"},"modified":"2019-05-27T17:43:59","modified_gmt":"2019-05-27T17:43:59","slug":"how-to-create-a-good-website-for-music-promotion","status":"publish","type":"post","link":"https:\/\/audioordeal.co.uk\/how-to-create-a-good-website-for-music-promotion\/","title":{"rendered":"How to create a good website for music promotion"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

Having an artist or producer website is a great way to direct your fans and other people to your music and contact details. If you are a band, producer, or DJ wanting to look professional, then there is nothing better than a pro-looking website. Today I will be going over the requirements, such as what are the best options for choosing a domain, and where to host your site, as well as what to provide so people can find your music online.<\/p>

This guide will help you find your Wix from your WordPress, your Bluehost from your HostGator, and links to all the different parts you need to read more into.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t

Honesty note: I have included some affiliate links in this guide. I have only linked to products which I am currently running for this site and would recommend for free (it just helps the site run if I can get something out of my honest suggestions too!)<\/span><\/em><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Why have a website?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

Probably the biggest question that you are asking yourself (and probably know the answer to).\u00a0\u00a0<\/p>

Remember, to be successful, your music must be treated as a business. Either you can treat it like a business, or you can hire a manager. Regardless of how much you want it to be about the music, to succeed, someone needs to do the “office-work”.<\/p>

Every business should have an online presence. Not only does it mean that someone can find you easily with a google search, it is also a platform to provide updates and news.<\/p>

There is, of course, the argument that social media is a great platform for this, but over the past few years, Facebook especially has significantly cut the relevance of pages for musicians and small businesses. They say this is to make the content on people’s newsfeeds more friends and family orientated<\/a>, but it also means that if you want to get around it, you need to put a lot of money into Facebook advertising.\u00a0<\/p>

Convenient.<\/p>

\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t
Social media is a great start for promoting yourself, but having a website to link back to is increasingly easy and important. Use it as your business card.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

Having a website means that everyone who visits it can see everything you decide. While it has the challenge of getting people to click on it, you should be able to share it every time you have an update.<\/p>

It is also a digital business card. Many people rank the professional-ness of a business or an individual on their “business card”. If you have a bad LinkedIn<\/a> profile or hand over a bad business card, you look less serious or professional. Conversely, If you present a nice business card or website, then you will look more professional.\u00a0<\/p>

Many record labels nowadays want a complete product from the start. They don’t want to invest in musicians who aren’t established yet<\/a> and need to see a level of self-management. This means that a good quality website is essential for any aspiring musician.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/i>\n\t\t\t\t\t\t\t\t<\/i>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tWant the easy option? Don't want to read all the stuff below?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

If you aren’t too fussed about the details and pros and cons of each offer, that’s OK!<\/p>

I added this box for the people who just want to get on with it and make a website. In that case, I recommend something which worked for me. If you pick Bluehost<\/a>, you get WordPress hosting and a free domain.\u00a0<\/p>

It is, in my opinion, the simplest option and has worked well for me. Click here for the link which can get you started immediately and select the “WordPress Hosting” option.<\/a><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t

First Steps<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

The first steps for anything is to know what is needed and what your limitations are. Websites are time-consuming to learn about and can be costly. Likewise, saving time by getting someone else to do it is costly too.\u00a0<\/p>

If you want to take the journey alone and really invest time into the project, I recommend you spend some time using the Google Digital Garage<\/a>. It is a free online marketing course by Google. It does, of course, recommend that you use Google products in the course, but overall it is a brilliant beginners guide to setting up an online presence for your business.\u00a0<\/p>

Next what you need to know is what you want to achieve out of a website. Everything should have a purpose and so this is an essential consideration.<\/p>

As just a general guide, some musicians have a single page website with a few of their songs and a contact form. Others may have a multi-page website with tabs for tour dates, integrated merchandise online shopping, and fan pages.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t

Choosing a hosting platform<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

When you want to load a picture on your desktop, you need to find the file and open it up. This could be in the file location\u00a0C:\\Users\\Public\\Pictures, for example. Much like any other file, a website has to be stored somewhere. While it is possible to store your website on your computer (and leave it running so it can be connected to), most people look to have their website hosted on another computer.\u00a0<\/p>

There are lots of sites which will host your website for you, lots are free with big drawbacks, others cost a lot but provide a really good quality user experience.\u00a0<\/p>

This site uses Bluehost to store the files. Bluehost is really good<\/a> if you have a website built with WordPress (which this site is).<\/p>

What should you look for in a hosting platform? Here’s a few things you might not know you want:<\/p>